• Batch Duration: 12 Weeks
• Videos Duration: 24 hours
• Start Date: Announce Soon
• Demo: 03 days of completely free demo classes
• Fee: 100$ (USD)
• Who can Join: Everyone
• Video Medium: Urdu & English
• Registration form: https://alriesalah.com/contactus/

Course Overview
AL-RIESALAH EDUCATION offers a complete Digital Marketing Course through its online web portal. This course is designed for students who want to learn digital skills, start freelancing, promote businesses online, or enter the field of online marketing. The course starts from basic concepts and gradually moves to advanced topics. Students attend live online classes, complete practical assignments, and work on real projects.

What You Will Learn
Below is the full course outline.

Module 1: Introduction to Digital Marketing

 Understanding digital marketing
 Types of digital marketing
 How online businesses work
 Consumer behavior on the internet

Module 2: Website and Content Foundation

 What is a website
 Domain and hosting basics
 Introduction to WordPress
 Creating pages and posts
 Basics of content writing
 Writing articles for SEO

Module 3: Search Engine Optimization (SEO)

 What is SEO
 Keyword research
 On page SEO
 Off page SEO and backlinks
 Technical SEO
 Google Search Console
 Google Analytics
 Strategies to rank a website

Module 4: Social Media Marketing (SMM)

 Overview of all major social media platforms
 How to create a business page
 Designing posts using Canva
 Hashtag research
 Social media content plan
 Facebook and Instagram page growth
 YouTube channel introduction
 TikTok short video marketing

Module 5: Facebook and Instagram Ads

 Creating Meta Business Manager
 Creating and managing ad accounts
 Understanding Facebook Pixel
 Types of Facebook ads
 Target audience selection
 Retargeting
 Budget planning
 Creating a complete ad campaign

Module 6: Google Ads

 Introduction to Google Ads
 Search ads
 Display ads
 Video ads
 Shopping ads
 Creating keyword based campaigns
 Setting up conversion focused ads

Module 7: Email Marketing

 What is email marketing
 Building email lists
 Writing effective email campaigns
 Email automation basics
 Using Mailchimp or other tools

Module 8: Freelancing and Online Earning

 How to work on Fiverr
 How to work on Upwork
 Improving profiles
 Writing proposals
 Building a portfolio
 Getting first clients

Course Materials Provided

 PDF notes
 Video tutorials
 Practice assignments
 SEO checklists
 Canva templates
 Marketing project worksheets

Who Can Join
This course is suitable for

 College and university students
 Beginners
 Freelancers
 Business owners
 Anyone who wants online earning
No experience is required.

Course Duration

 12 weeks
 3 classes per week
 60 minutes per class
 One on one live online sessions

Certification
Students will receive an official Digital Marketing Course Certificate from AL-RIESALAH EDUCATION after completing assignments and the final project.

How Classes Are Delivered
All classes and materials are provided through the AL-RIESALAH EDUCATION online web portal. Students can attend live classes, download notes, submit assignments and check their progress.

Learning Outcomes
After completing this course, students will be able to

 Run Facebook and Instagram ads
 Perform SEO on websites
 Create social media marketing plans
 Design social media posts
 Write SEO based content
 Use WordPress
 Work on freelancing platforms
 Grow businesses online

Admission Requirements

 Living in Pakistan
 Basic computer or mobile skills
 Internet connection

How to Enroll
Students can visit the AL-RIESALAH EDUCATION online web portal (https://alriesalah.com/contactus), fill out the registration form and begin the course.